Never run out of hot water
again.
A Kettle is a heat pump water heater for your home — quieter than your fridge, cheaper to run than the tank you already own, and designed to be the last one you buy. Type your address. Snap three photos of your utility room. We'll price it in under a minute, rebates already applied.
Where the savings actually land.
The honest version. A Kettle makes brutal sense for some houses and barely breaks even for others. Before you hand over an email, we think you should know which house is yours.
You have an electric tank
The easy call. An electric resistance tank is a toaster for water — one of the least efficient appliances in your home. A Kettle uses a third of the electricity. Most electric-tank households pay back the upgrade in four to six years.
You have propane or oil
Usually even better. The last delivery truck goes away, the price volatility goes away, and the savings land right on top of the rebate. If a delivery is due this month, a Kettle is almost certainly a better use of that money.
You have gas (CA, Northeast)
The numbers still favor the switch in California, the Northeast, and any state with a gas-hookup fee. More so if you're already doing solar, an EV charger, or an induction stove — going all-electric lets you cancel the gas line and its monthly service charge.
You have gas in a low-rate region
We'll tell you honestly. If your gas is cheap and your current tank isn't close to failing, the math is a wash. We'd rather you wait until the rebate is on the table or the tank is in its final year than sell you something that doesn't move your bill.
Most tanks are replaced in panic mode.
Yours doesn't have to be.
The average water heater lasts ten to thirteen years. Most homeowners don't think about theirs until water is pooling in the basement at two in the morning.
By the time the plumber arrives at six, the decision is already made. You get whatever was on his truck — almost always the same technology as the tank that just failed. You pay sticker. You miss the rebate because there's no time to claim it. You repeat the cycle in twelve years.
We plan your replacement on your schedule instead — a weekday morning, six weeks from now, with the paperwork already in.
The rebate is real.
It's also going to run out.
Congress put $4.5 billion into a point-of-sale rebate for efficient appliances. States administer it, and each state's pool runs out independently. California already did. Colorado is close. Texas has another year or so. We watch this ticker so you don't have to.
First-round funds exhausted in Q1 2026. A second tranche may come, but nobody is timing it. If you're a California homeowner, your next replacement is probably paying sticker.
Boulder and Denver metro are draining fastest. Mountain counties have more room. If you're in the 80XXX ZIPs and your tank is older than nine years, this is the quarter.
No state cap yet; Austin Energy and utility matches stack on top. Our best estimate is the door stays open through most of 2026. Then the math gets thinner. Our Austin install slots for April are already filling.
The tank that pays you back.
A fifty-gallon tank full of 140°F water is a battery with about ten hours of storage. Your utility knows this — it's worth money to them to pre-heat your tank an hour before peak demand and skip the expensive gas plant.
Every Kettle install ships grid-connected. We sign you up for your local utility's program at install. You don't notice anything different — the water stays at whatever temperature you set — and the utility pays you for the flexibility.
Call it a hundred and fifty a year, ongoing, in Austin. Plus whatever the market pays when storms tighten the grid. For a Texas homeowner who already follows ERCOT prices, this is the fun part.
"Wait — aren't they loud?"
This is the most common pushback we hear, and it's based on a real memory — first-generation heat pump water heaters from ten years ago were noisy.
A Kettle runs at 45 to 50 decibels. That's quieter than a refrigerator. If yours is in a garage or utility closet you won't hear it at all. Inside a laundry room, it's a soft hum about as loud as a dishwasher two rooms away.
Every Kettle we install is built in the United States.
AO Smith — Ashland City, Tennessee
Bradford White — Middleville, Michigan
Get on the list.
We're opening in Austin first — 78704 and the surrounding ZIPs through the end of Q2, then Denver and Cambridge. If your tank is nine years old, drop your email and we'll book you before it fails.